When the Covid Pandemic hit the entire World back in 2019, ordinary people everywhere were told to stay at home and isolate themselves. Retail shops, leisure centres, pubs, restaurants and entertainment venues were forced to lock their doors and turn valuable customers away! The only way to survive for many companies was to totally adapt, change how they operated and take their Brand on-line, promoting themselves via the Digital Marketing airways. The first step of that process was to contact a professional, experienced company such as https://www.akikodesign.com/design/web-and-digital who specialise in Web Design Surrey and ask them to design and create a bespoke Website. Then they would have worked closely together to cleverly incorporate specific terms, and interesting articles, that would have promoted their Brand identity with colourful images and facts about the company ethos and staff.
Now that the Pandemic is under control with the clever use of continued vaccinations, the Digital Marketing and on-line business era is continuing to grow and flourish. Customers prefer the easier, more convenient option of ordering on-line and any company that promotes themselves in that way is thriving.
The British Government’s saying that we are living in “The New Normal” has certainly proved true and businesses that adapted and changed to Digital Marketing and promoting themselves with a modern Website are continuing to reap the rewards.