The digital world is an ever-changing one. Years ago, features such as woocommerce smart coupons, woocomerce mix and match did not exist. However, as we speak, woocomerce plugins are revolutionizing the world of eCommerce. Still, on eCommerce, digital marketing is an important aspect of eCommerce. Digital marketing is the basic form of marketing for eCommerce. Every other form of marketing that relates to eCommerce is a form of digital marketing. It is through digital marketing that you create awareness about your products, services or online presence. In other words, affiliate marketing; content marketing, influencer marketing, etc. are all forms of digital marketing as long as it relates to eCommerce.